Narrative – What is the story of the music video, characters, settings, conflicts, resolutions?
A guy who is a huge fan of Eminem has a girlfriend who is pregnant but he cares more about Eminem than his girlfriend. The story is about the main guy (who is called Stan), writing a lot of letters to Eminem but doesn’t get any replies. He eventually goes mad and has a breakdown, he takes his girlfriend in the car with him and does his last ever rap to Eminem, he doesn’t look where he is going and drives off a bridge.
Camera Shots – What shots are used and why?
A lot of transitions were used in this video. Dissolve was the main effect used as it is probably the most dramatic effect to use that fits the song. At the end of the song it gets pretty intense and a lot of quick cuts are used to build suspension to the big finish of the car driving off the bridge.
Mise-en-scene (What colours, sets and props are used? Why?)
The video is very dark and a lot of dark colours are used to go with the dark song that it is. Throughout the whole video it is shot in low key lighting.
Target Audience – Who is the music video for?
The target audience for this would around 16-21 years old because that is the age group that listen to Eminem.
Editing – Describe the different editing choices made?
A flashback is used in the video to show how big a fan of Eminem Stan is.
Music Video style – What style is used and why?
This is a narrative based video. He uses this because most of Eminem’s are narrative based. I think it works very well because the lyrics are a true story and it is quite an interesting watch.
Miami to Ibiza - Swedish House Mafia feat. Tinie Tempah
Narrative – What is the story of the music video, characters, settings, conflicts, resolutions?
This is story about someone who obviously has a lot of money and has a crazy weekend with what we presume to be his girlfriend. It is based in two main locations (Miami and Ibiza) with lots of other settings within them like a huge nightclub and hotel rooms. All the settings are places where a lot of money is needed to experience them. For example one of the scenes is set on a private yacht, another on a private jet. Somewhere in the middle of the video, he has a bit of an argument with his girlfriend in a club for looking at some of the others girls in the club and then eventually ends up in a hotel room with a different girl to one we see at the start.
Camera Shots – What shots are used and why?
It is all shot with a handheld camera and is all a POV shot as we never see what the main character looks like we can only see what he sees so it feels like the audience is experiencing what he is experiencing. A lot of close ups are used as well, mainly on the females in the video to draw the viewer to the mild nudity and to make the women seem more desirable and to give more viewing to the main selling point of the video.
Mise-en-scene (What colours, sets and props are used? Why?)
It is all shot in black and white to emphasise the handheld camera technique. There are some obvious props like the private jet and private yacht but there are a lot of props used that you would associate with this type of music like the champagne, disco balls and the big DJ decks.
Target Audience – Who is the music video for?
The target audience for this music video would probably be late teens so about 16 years old to mid – twenties so around 25 as they will most likely listen to this particular genre of music.
Editing – Describe the different editing choices made?
Throughout the video there are a lot of quick cuts. This goes with the tempo of the music and to make it look like there is a lot of action going on. This could also make the viewer watch the video more than once because it happens so fast you could miss a few shots and need to watch it again.
Music Video style – What style is used and why?
This is a concept based video as the lyrics don’t go with the video. It is just a video to show what someone’s life is like if you have a lot of money. This makes the male viewers look up to him and be like him so they can have the crazy lifestyle.
Country Girl - Primal Scream
Narrative – What is the story of the music video, characters, settings, conflicts, resolutions?
This is story about a good looking blonde girl who by the looks of has had a rough time as she has cuts on her wrist where she would have self-harmed and all over her hands. She goes and stays in a rundown 1 star motel for the weekend. She goes and gets ready for a night out. However she doesn’t do it normally, she keeps downing drinks to make her drunk and eats some meat that hasn’t been cooked properly. She ends up going to a lot of bars and causing havoc like hitting people with snooker cues and smashes people over the head with a glass and tips up a table. The video ends with her being kicked out of a club then walking back to her motel.
Camera Shots – What shots are used and why?
There are a lot of close ups used in the video. Nearly all of the close ups are of the girl’s different body parts. These close ups vary in body parts though. Some of them show all her cuts and bruises where she has self-harmed or been abused to make the viewer have sympathy for the girl. The other close ups are of a sexual nature like showing her cleavage and bum a lot to make the viewer think she is more desirable and a sex symbol. Towards the end of the video, they make the camera sway about a bit to show that she is drunk and it makes the viewer feel the same way she is.
Mise-en-scene (What colours, sets and props are used? Why?)
The colours in the video are quite bright colours to match the song. The main props used are snooker cues and glasses that she uses as weapons. It is set in a place with a lot of other cowboys/country people so I would guess Texas to fit the song title.
Target Audience – Who is the music video for?
I would say this music video is for ages 15+ as the video isn’t really suitable for children younger than that and an older age range would listen to this music.
Editing – Describe the different editing choices made?
There are a lot of quick cuts between the story and the main singer of Primal Scream. Towards the end of the video, the cuts get quicker as it makes the viewer seem like they don’t know what's going on a bit like how the girl will be feeling because of all the drink she has had.
Music Video style – What style is used and why?
This is part performance, part concept. It cuts to the main singer of Primal Scream a lot singing the song so that is the performance element. The story has nothing to do with the song or lyrics so that makes it concept based.
